Leading the Change: Corporate Culture in Future Workforce

In the transformative landscape of tourism, leaders face the challenge of making their organizations fit for the future. In a time of multiple challenges such as sustainability, technological change and political uncertainties, it is crucial to develop a corporate culture that is adaptable, promotes innovation and inspires employees to embrace change. The session " Leading the Change: Corporate Culture in Future Workforce" is dedicated to the central role of leadership in shaping the workforce of tomorrow. Following her keynote, Trigema CEO Bonita Grupp will be joined by Madame Eliza Reid, author and First Lady of Iceland, the most gender-equal country in the world, and tourism industry leaders to discuss how to create a positive corporate culture that meets changing demands.
#Corporate Culture #Future Work #Equal Leadership #Human resources #Staff Shortage

Britta Fischer - Geschäftsführer:in / Vorstandsvorsitzende:r , DER Touristik Deutschland GmbH
Madame Eliza Reid - Author & First Lady , Iceland
Gitta Brückmann - Vice President Corporate Social Responsibility EMEA, Government Affairs Europe , Marriott Hotel Holding GmbH
Madlen Schwing - Research Associate , Catholic University of Eichstätt-Ingolstadt
Bonita Grupp - CEO , TRIGEMA W. Grupp KG